For my magazine, Black Ice, the music genre that I aim to
focus on is Rock. My title is named after an album by AC/DC, a world renowned
band and a household name in rock, therefore it appeals to my target audience –
the majority of whom listen to rock music and read similar magazines such as
Kerrang, Mojo and Classic Rock.
Though my demographic is unisex, I think that the majority
of readers will be adult males – mostly around the age range of 18-25. My
demographic falls into both the ABC1 and C2DE categories, as the style of music
is appreciated by people belonging to all classes; however the majority of
readers will be teenagers/young adults who read similarly-themed magazines.
The price for my magazine would be £2.50, as I believe that
this is affordable for all demographics, and since my magazine is monthly it
would be affordable to consumers, as it would not be a regular cost for them.
I have chosen this particular type of magazine because the
Rock magazine market is thriving, with many famous brands such as Mojo,
Kerrang, Classic Rock and Rolling Stone leading the way. It is also a mass
market, with millions of potential readers throughout the UK.
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